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Planning Your 2019 Digital Marketing Campaign with Non-GMO Project Verification in Mind

Article courtesy of guest bloggers from Intellitonic As your brand plans its 2019 marketing initiatives, there are several important questions to keep in mind: What products or services will you promote? Which audiences will you reach out to, where, and how? The beginning of the year is also a great time to take a look at what has worked best in previous years in order to set your key marketing goals. Providing accessible, trustworthy, and clearly labeled non-GMO products gives people ... Read more

Fruit Bliss Snackable Fruit and Nut Bites Now Non-GMO Project Verified

FRUIT BLISS EXPANDS INTO THE SNACK CATEGORY WITH THE LAUNCH OF SNACKABLE FRUIT & NUT BITES IN NEW, SUSTAINABLE PACKAGING NEW Fruit & Nut Bites now available direct-to-consumer on FruitBliss.com and Coming to Amazon in October Organic snack food company, Fruit Bliss, is proud to announce the expansion of its offerings to now include pure and simple Fruit & Nut Bites. Made with only five ingredients or less, Fruit & Nut Bites combine a tasty blend of fiber-rich fruit a... Read more

Second Public Comment Period of 2018 Now Underway on the Non-GMO Project Standard

The Non-GMO Project’s biennial public comment periods are foundational to our third-party integrity and fulfillment of our nonprofit mission. From August 20th through October 18th, 2018, public comment is being accepted on changes made in response to comments submitted during round one of the 2018 comment period, which was held from April 16th through June 14th, 2018. The intention of the second round of comment is to alert stakeholders to potential changes to the Standard, allowing an o... Read more

Consumer Awareness of GMOs Continues to Soar

The right to know what’s in your food continues to ring true with consumers. According to the Hartman Organic and Natural Report 2018 consumer awareness of GMOs is almost universal at 97%. The growth in consumer awareness also aligns with an increasing amount of consumers seeking to avoid GMOs. Hartman reports that 46% of shoppers deliberately avoid GMOs when shopping. This finding aligns with the continued growth of sales of Non-GMO Project Verified products which is now estimated to be at... Read more

Emerging Techniques in Biotechnology Pose New Risks to the Non-GMO Supply Chain

Is it possible to create a non-GMO product using genetic engineering? While that might seem ludicrous to most of us, biotechnology companies have mounted an aggressive campaign to convince the world that the products of new genetic engineering techniques such as CRISPR are, in fact, non-GMO. Although this is completely unsupported by the scientific reality (more on that in a moment), developers of these products are so determined to distance themselves from the consumer rejection of GMOs that th... Read more

Europe’s Highest Court Confirms: Products of New Genetic Engineering Techniques are GMOs

The Non-GMO Project applauds the European Court of Justice’s July 25, 2018 ruling on new genetic engineering techniques, which clarifies that products of techniques such as CRISPR-cas9, RNAi, and gene drives are to be considered GMOs under European law. This is a great victory for the 508 million European consumers who will benefit from the regulation and labeling of products made with genetic engineering. The decision aligns with the Non-GMO Project’s position, as products of these new tech... Read more

Beyond Meat Announces Non-GMO Project Verification: Our Products Deliver OMGs Not GMOs

Beyond Meat cements commitment to creating delicious products using simple, plant-based ingredients, without GMOs After completing a rigorous 1-year review process, Beyond Meat’s entire portfolio of products receive Non-GMO Project verification Furthering Beyond Meat’s commitment to transparency and simple ingredients, the plant-based category leader has announced the completion of a rigorous 1-year review process to secure non-GMO verification from The Non-GMO Project’s Product ... Read more

Natreon Achieves Non-GMO Project Verification for Ingredient Portfolio

Innovative nutritional ingredient company Natreon, aligning with consumer demand for GMO transparency, obtains Non-GMO Project verification for its portfolio of botanical ingredients.   New Brunswick, NJ (July 2, 2018) – Natreon, Inc., an innovative ingredient supplier known for its patented ingredients derived from nature, is pleased to announce that it has earned Non-GMO Project verification for each of its six ingredients. “Consumer demand for non-GMO foods, beverages and dietary ... Read more

Crunchmaster® Unveils New Products and Flavors

Crunchmaster®, a brand of gluten-free, premium crackers, announces exciting new products and line extensions. “Consumers are looking for great taste that’s better-for-you,” said Kim Holman, marketing director at TH Foods, Inc., manufacturer of Crunchmaster crackers. “Savory, sweet, and spicy flavors are what consumers are seeking, especially when it comes to crackers. We are excited to keep expanding on our better-for-you cracker options with new products and exciting flavors this ye... Read more

Forester Farmers Market Premium Chicken Now Non-GMO Project Verified

Forester Farmers Market®, proudly produced by Ozark Mountain Poultry, is pleased to announce that 100% of its retail chicken products have earned the esteemed Non-GMO Project Verified Seal. Along with their USDA Process Verified certification, Forester Farmers Market continues to answer the demands of our consumers to offer healthy, natural, premium chicken that working families can afford. Forester Farmers Market chicken is non-GMO, antibiotic-free, cage-free, 100% all- natural with no ... Read more