Natural Products Expo West
March 4-7, 2025
Anaheim, CA
Non-GMO Project | Food Integrity Collective | Non-UPF Verified
#1505, Hall B, Organic Pavilion
Come chat with us!
Stop by and say hello to us at booth #1505, Hall B. Are you interested in learning more about getting your products Non-GMO Project Verified? We can help! Do you have Verified products, but want to explore new ways of leveraging your verification? Schedule an in-person meeting with Alycia Falter, Client Experience Lead, during the event.
Can’t make it to Expo? Brands interested in getting Non-GMO Project Verified can schedule a virtual meeting with Sam McKee, Business Development Specialist.
Announcing Non-UPF Verified!
Eaters across the globe rely on our Butterfly label to avoid GMOs, which has driven significant changes in ingredient sourcing and product formulation. Just as we’ve worked to preserve and build our non-GMO food supply, we’re committed to protecting and expanding the availability of minimally processed natural foods. Our new Non-UPF Verified program extends our mission of helping people make informed choices about their food. Under the broader umbrella of the Food Integrity Collective, Non-UPF Verified will offer a transparent and trustworthy method to support human and planetary health.
Join us!
- Sign up for the waitlist for brands interested in verification
- Explore the Non-UPF Verified FAQ
- Read our press release
- Talk to us at Expo West, booth #1505
Live oracle deck readings
Amid the bustle of Expo, take a moment to reconnect with your relationship to food. Visit our booth for a personal reading from “Nourish: A Tarot Deck of Culinary Wisdom and Personal Transformation.” From The Chariot of Flavor to Midnight Cravings, discover your food archetype during our live sessions throughout the show. Bring a playful spirit. Take home a beautifully designed piece of art with a nod to your own personal food insights.
WHERE: Stop by booth #1505 during the show.
Megan Westgate at Climate Day 2025
Lightning Round: Industry Innovations and Critical Updates Driving Climate Action
SPEAKERS:
- Lauren Tucker, The Almond Project
- Megan Westgate, Food Integrity Collective
- Nick Gardner, Premiums for the Planet
- Ryan Pintado-Vertner, Smoketown
- Tina Owens, TIFS
WHEN: Tuesday, March 4, 2025 at 2:45 pm Pacific. Marriott Convention Center.
Climate Day events are free with your Expo West badge, but space is limited! Check out the Climate Day 2025 schedule of events.
Visit our Technical Administrators
We work closely with our Technical Administrators for our Product Verification Program. Look for their booth numbers at Expo West:
Booth #2004
Booth #3557 and #1936
Booth #1722
Booth #1509
Webinar: Join us post-Expo!
Introducing Non-UPF Verified: The next step toward a food system that nourishes life
Millions of shoppers rely on our Butterfly label to avoid GMOs, which has driven significant change in the natural products industry. Just as we’ve worked to preserve and build the non-GMO food supply, we’re committed to protecting and expanding the availability of minimally processed foods and helping people make informed choices about their food – including the 85% of shoppers who say they are seeking to avoid ultraprocessed foods.
To extend our mission, the Non-GMO Project is launching a new certification, Non-UPF Verified, under the broader umbrella of the Food Integrity Collective. The new program offers a transparent and trustworthy method to support human and planetary health by identifying and highlighting less processed foods. It provides another way for brands to share their commitments with consumers and participate in the systematic changes that make truly nourishing food more accessible to everyone.
Join us for our first open webinar for brands where we will answer frequently asked questions about Non-UPF Verified, share some of our plans for expanding our mission this year, and let you know how to stay informed and get involved.
WHEN: Wednesday, March 26, 2025 at 10:30-11:30 am Pacific.