Data Drop: GMO Labeling Is Crucial for Today’s Natural Shopper

• According to Hartman, 67%¹ of shoppers support mandatory GMO labeling on food and beverages.
• An estimated 75%²  of processed foods in the grocery store are made with GMO ingredients.
• An estimated 88%³ of US cropland is planted with GMO crops such as corn and soy.

You can find out more in our webinar recording, “Who Is the Natural Shopper in 2024?“

Sources:
¹The Hartman Group, 2022
²Center for Food Safety  
³USDA National Agricultural Statistics Service and USDA Economic Research Service