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Less is More: Meeting Shopper Demand for Non-Ultraprocessed Foods.
February 18, 2026
WATCH
As concern about ultraprocessed foods grows, shoppers are seeking simplicity and transparency at the grocery store. Are your shelves keeping up? Join us at 10 am Pacific, Wednesday, February 18 for “Less is More: Meeting Shopper Demand for Non-Ultraprocessed Foods.” We'll explore what today’s consumers want, how the industry is responding, and how you can prepare your store to meet rising demand for Non-UPF Verified products. Don’t miss this chance to turn emerging trends into strategies.
Setting the Standard: What Non-UPF Verification Means for Your Brand & Store
November 5, 2025
WATCH
Our upcoming webinar "Setting the Standard: What Non-UPF Verification Means for Your Brand & Store" (10 am Pacific on Wednesday, November 5) offers a first look at the Non-UPF Standard — a crucial step forward in the movement toward a more nourishing food system. This event is essential for brands, retailers and consumer advocates working to improve product integrity and build consumer trust.