The right to know what’s in your food continues to ring true with consumers. According to the Hartman Organic and Natural Report 2018 consumer awareness of GMOs is almost universal at 97%. The growth in consumer awareness also aligns with an increasing amount of consumers seeking to avoid GMOs. Hartman reports that 46% of shoppers deliberately avoid GMOs when shopping.
This finding aligns with the continued growth of sales of Non-GMO Project Verified products which is now estimated to be at... Read more
When we launched the first Non-GMO Month in October 2010, our intention was to start an annual month-long celebration to educate the public and spotlight Non-GMO Project Verified choices on shelves. Now in its seventh year, Non-GMO Month has more than quadrupled in size. Nearly 2,400 retailers have registered in 2016 to support the Non-GMO Project’s mission of preserving and building sources of non-GMO products, educating consumers and providing verified non-GMO choices.
Thousands of br... Read more
The Non-GMO Project seal has been compliant with FSIS standards since June 2013.
The USDA’s Food Safety and Inspection Service (FSIS) has announced new compliance guidance on “how companies can make label or labeling claims concerning the fact that bioengineered or genetically modified (GM) ingredients or animal feed were not used in the production of meat, poultry, or egg products.”
For brands seeking the Butterfly seal or those who already have Verified products, this new guida... Read more