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Better with the Butterfly

Shape a better future with products made just as nature intended. These days products of all shapes, sizes and uses […]

Better with the Butterfly

Shape a better future with products made just as nature intended. These days products of all shapes, sizes and uses […]

Shape a better future with products made just as nature intended.

These days products of all shapes, sizes and uses come with a whole lot of labels. Luckily, there's only one that you need to look for to ensure you're getting one that's better for you, your family and our planet. Just look for the Butterfly!


Why Go Non-GMO?


A Higher Standard

The Non-GMO Project Product Verification Program is North America's most rigorous verification process for GMO avoidance. We use third-party certification to ensure products have been comprehensively evaluated by an independent party for compliance. At the Non-GMO Project, we regularly update and revise our Standard with the insight of industry experts, consumers, products and scientists in order to maintain its integrity in a rapidly evolving landscape. Then, independent Technical Administrators evaluate products to determine if they are compliant with that standard. For more information about the verification process, please read our Verification FAQs.

See if your favorite products are Non-GMO Project Verified!

Find Non-GMO Verified Products and retailers

Protecting Biodiversity

Over 80% of all GMOs are engineered for herbicide tolerance, allowing for a dramatic increase in the use of toxic herbicides. This has led to the emergence of “superweeds” and “superbugs,” which leads to even more toxic poisons. These practices, in addition to monocropping — planting, growing, and harvesting the same thing over and over again — have depleted soil health, breaking up the building blocks of life on this planet. When you buy Non-GMO Project Verified products, you’re supporting biodiversity and helping to protect a more natural ecosystem!

Learn how GMOs affect biodiversity!

For Today & Beyond

The food industry is changing rapidly. New technologies are producing a wave of “nature identical” products made with methods such as synthetic biology and precision fermentation. Many of these products are already on grocery store shelves containing ingredients made using genetic engineering and are often not labeled. You can rest assured knowing the Butterfly helps you identify products made without genetically modified ingredients.

Read more about the increase in Non-GMO Project Verified plant-based foods.


Support Our Work


The Non-GMO Project is the only non-profit, third-party certification program working toward GMO transparency and Non-GMO food choices. When you donate to the Non-GMO Project, you’re building a more transparent, natural and sustainable food system that is better for people and the planet.

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