We are thrilled to welcome Annie Shannahan to the team as Client Services Director for the Non-GMO Project.
As the Non-GMO Project Client Services Director, Annie oversees the verification program and client services team. She is responsible for cultivating new and existing relationships with verification program stakeholders, as well as the recruitment, development, and ongoing management of the program.
Get to know Annie a little better:
Born and raised in Madison, Wisconsin, Annie graduated from Western Washington University with a degree in Business Administration – Marketing. Passionate about working with nonprofit organizations and businesses that contribute to the social good, her time in school was spent working for nonprofits focused on downtown revitalization and small business growth. Upon graduation, Annie started working at Cascade Dafo, a manufacturer of dynamic, lower-extremity orthoses for children. She enjoys using her education and background to help others.
Over the years, Annie has worked to ensure the highest possible quality for client service programs. She is excited about being a part of the Project and is committed to ensuring participants realize the benefits of Non-GMO Project verification. She looks forward to working with various stakeholders along the supply chain, with a special focus on the health and well-being of the end user.
Outside of work, Annie enjoys Northwest fare, getting lost in antique stores and all things outdoors, including running and camping with her husband and two children.
What interests you about working with the Non-GMO Project – what about this opportunity caught your attention?
My interest in working at the Project peaked several years ago when I visited our local food co-op. A marketing campaign was launched to educate shoppers about products containing genetically modified ingredients. It was a sea of shelf tags throughout the co-op! I realized in that moment how little I knew about genetically modified foods and how prevalent they are in the U.S. food system. It set me on a path to learn more about the subject of genetically modified organisms (GMOs) and non-GMO alternatives, ultimately learning about the efforts of the Non-GMO Project.
How do you think your prior experience will help you in working with the Non-GMO project?
My education and experience in marketing and client development for nonprofit and private sectors will help me connect with various stakeholders. My skills will also help bridge gaps along the supply chain by connecting stakeholders.
My upbringing also plays a significant role in working at the Non-GMO Project. A city girl with a strong foundation in farming, I spent almost every weekend on my family’s ‘hobby’ farm in southwest Wisconsin where my father raised grass-fed beef cows and utilized sustainable agriculture practices throughout crop and pasture land. A true steward of the land, he taught me the importance of honoring, sustaining and protecting natural resources. My core foundation is built on the belief that nature in its natural form is perfection.
What is important to you about the work you will be doing with the Project?
I truly enjoy cultivating new and existing business relationships. I look forward to working with various stakeholders to realize the benefits of Non-GMO Project verification, the value of our seal and ultimately the importance of their commitment to providing non-GMO products.